TRAFFIC Gauteng

Content & Video Marketing Specialist

Bullfinch Recruitment
South African Rand . ZAR 200,000 - 300,000

Job Description

Location: South Africa (Remote)
Reporting to: VP of Growth
Focus: Creation and production of high-quality B2B content across video, written, visual, and carousel formats for LinkedIn and other digital platforms

Role Summary

Bullfinch Recruitment is seeking a highly skilled Content & Video Marketing Specialist to own the creation, editing, design, and production of high-quality B2B content across LinkedIn and other digital platforms.

This role is central to Bullfinch's strategy of positioning itself as a modern, AI-enabled recruitment partner in the iGaming and technology sectors. You will play a key part in strengthening Bullfinch's authority, visibility, and market positioning through consistent, high-quality content.

The successful candidate will transform raw footage, internal ideas, and strategic insights from the Bullfinch team into compelling, professional-grade content across multiple formats, including:

  • Video content
  • LinkedIn carousel posts
  • Written LinkedIn content, including visual formatting, light copywriting, and post preparation (with strategic and industry-led content direction provided by the MD)
  • Visual graphics and static content
  • LinkedIn article visuals and headers

This is a production-focused role centred on creating high-quality, modern content at speed. The successful candidate will be responsible for producing content that is visually strong, professionally presented, and optimised for engagement.

Core Responsibilities Multi-Format Content Production (Core Responsibility)

You will be responsible for producing high-quality content across video, written, and visual formats.

This includes:

  • Editing video content for LinkedIn and other platforms
  • Creating LinkedIn carousel posts using Canva or equivalent tools
  • Designing visual graphics to support written LinkedIn posts
  • Creating header images and visual covers for LinkedIn articles
  • Creating thumbnails and visual covers for video content
  • Formatting and visually enhancing written content for LinkedIn presentation
  • Ensuring all content maintains a consistent, professional, modern visual identity

You will work from:

  • Raw video footage
  • Written ideas and notes from the Bullfinch team
  • Existing LinkedIn posts or articles requiring visual enhancement
  • Content concepts provided by leadership
Video Editing & Production

You will transform raw footage into polished, modern video content suitable for B2B audiences.

This includes applying modern editing techniques such as:

  • Dynamic captions and subtitles
  • Clean jump cuts
  • Zooms and motion emphasis
  • Visual overlays and callouts
  • Sound design and audio enhancement
  • Background music appropriate for professional audiences

You will also, at times:

  • Create multiple versions of each video optimised for:
  • LinkedIn
  • Instagram Reels
  • TikTok

Ensuring all video content reflects modern (2026-standard) editing quality.

Visual and Carousel Content Creation

You will create high-quality visual and static content to support Bullfinch's content strategy.

This includes:

  • Designing LinkedIn carousel posts
  • Creating visual graphics to support written posts
  • Creating branded visual assets aligned with Bullfinch's identity
  • Producing professional, visually strong content suitable for B2B audiences
Required Skills & Experience Essential

Strong video editing skills using tools such as:

  • Adobe Premiere Pro
  • CapCut
  • Final Cut Pro
  • DaVinci Resolve or equivalent

You will also have:

  • Experience creating content for B2B or professional audiences
  • Experience creating LinkedIn carousel posts
  • Experience editing talking-head or educational content
  • Familiarity with short-form video formats
Highly Desirable
  • Experience creating content for B2B or professional audiences
  • Experience editing talking-head / educational / podcast-style content
  • Experience optimising content for LinkedIn specifically
  • Familiarity with short-form video trends and formats
  • Experience using tools such as:
  • Canva
  • After Effects
  • Descript
  • Figma
  • Adobe Creative Suite
Personal Characteristics
  • Highly organised and reliable
  • Strong aesthetic judgement and attention to detail
  • Able to work independently and deliver consistently
  • Strong sense of modern content presentation
Success Metrics

Success in this role will be measured by:

  • Volume and consistency of content production across all formats
  • Quality of video content
  • Quality of carousel and visual content
  • Quality of visual presentation of written content
  • Engagement levels on Bullfinch and team LinkedIn content
  • Speed of turnaround from idea or footage to publish-ready content

To apply for this role, please provide your CV along with links or uploads showcasing video edits, LinkedIn carousel posts, and visual content you have personally created.

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